Who is the target audience? Consider age, gender, what country they live in, social class (support this with evidence)
Research the publicity and marketing strategy that the film used - consider the following:
Advertising
Reviewing
Chat shows
Product tie-ins
Premieres
Awards,
On line presence
Why do you think this marketing strategy was chosen?
Be ready to discuss your findings in Wednesday's lesson P1 and 2. Don't be late!
Please do not do The Dark Knight or Cloverfield as this has already been discussed in class before.
Please do not do The Dark Knight or Cloverfield as this has already been discussed in class before.
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